Aparna ‘Pinky’ Reddy is an Indian entrepreneur, social worker, and art curator. She is the wife of the Vice Chairman of GVK Group Mr. G V Sanjay Reddy.
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Wiki/Biography
Aparna ‘Pinky’ Reddy was born in Hyderabad.
Family
She was born in a Hindu family.
Parents & Siblings
She was born into an illustrious family of industrialist and politician Dr. T. Subbarami Reddy. Her mother’s name is Mrs. T. Indira Subbarami Reddy.
Husband & Children
She is married to Mr. G V Sanjay Reddy, Vice Chairman of GVK Group. Her son, GV Keshav Reddy, is married to Veena Reddy, her daughter, Mallika Reddy Indukuri, is married to Sidharth Reddy Indukuri.
Career
She had a leadership quality since childhood. Apart from leadership, she has inherent values of discipline, interpersonal, and managerial skills which assisted her in becoming an iconic, self-made, aspirational female entrepreneur. Pinky Reddy got inclined towards art when she attended Hyderabad Crafts Council as one of the members. Since then she has been encouraging the Indian artisans by providing them with a platform to showcase and sell their work.
She helped in setting up the JAYA HE Museum inside the swanky new Terminal 2 of Mumbai Airport by using her skills and knowledge. She assisted American architects and Indian artisans to reinterpret Indian art and handicrafts to add to the airport’s setting. While working with the creative team, she realised the need for financial assistance required for the financially disadvantaged artisans. She then founded a retail company ‘Adaa’ under which she launched three brands: The Lotus House, The Poparazzi (Indian kitch-pop art) and Local, a food outlet.
Her company has been promoting Indian crafts and artefacts and encouraging women to create gift items from home. Mrs. Pinky Reddy donates the funds raised from ‘Adaa’ to Aparna Foundation which supports the educational and health needs of more than 300 under-resourced students. She is the chairperson of the annual Hyderabad 10K run which trains the children for international sports meets.
She invested in economic empowerment and equal opportunity for women while she was the National President of FICCI Ladies Organisation (FICCI FLO) in 2018. She has been an active member of FICCI FLO where she incentivizes and motivates women entrepreneurs nationally. With her amazing skills and talent, she has proved to be successful in her professional and personal life as well. She is an avid lover of art and has supported budding artisans since many years.
